The GMT Halaesa-Nebrodi: Ten Months On – Let's Take Stock-Sicily
Vision and sharing are the core principles of the Halaesa-Nebrodi tourism development project
Riccardo Zingone 26/10/2024 0
The Instagram and Facebook pages of GMT Halaesa-Nebrodi are growing steadily, a sign of continued interest in this pioneering territorial tourism development project. Its aim is to transform our area, our municipalities, and our people into a tourism destination.
Encouraging Data and Organic Growth
In parallel, very encouraging data is coming from the halaesanebrodi.it website, both in terms of access numbers and national and international distribution. I'd like to emphasize that these figures haven't been influenced by specific promotional campaigns, which are still planned. Instead, they are purely the result of spontaneous access, fueled by word-of-mouth and the quality and quantity of the published content.
Thanks to the meticulous work of promoting operators, events of tourist interest proposed by the municipalities, and highlighting our "ambassadors" – people who share our territory's story in Italy and worldwide – our website, with 35,000 accesses recorded in just a few months, has become the main showcase for Halaesa-Nebrodi's vitality.
Key Dates
I'd like to highlight some key dates:
- January 26, 2024: Project presentation in Mistretta during the conference "The Culture of Hospitality in Inland Areas."
- April 29, 2024: Presentation of the website and initial operators in Castel di Tusa.
- May 21, 2024: Project presentation to local Proloco associations in Motta d'Affermo.
- September 21, 2024: Presentation of the Action Plan to the Mayors of the territory in Castel di Lucio, along with the first numerical and statistical data from the halaesanebrodi.it website.
The Path Forward: Vision, Sharing, and Perseverance
Over these ten months, we've launched and developed an innovative, exciting, forward-thinking, yet complex and challenging journey. After all, presenting oneself as a tourism destination is no simple matter: it requires vision and sharing, professionalism and perseverance, trust and patience, humility and courage. And love for one's territory and community.
Andrea Succi often says that the Culture of Hospitality doesn't equate to tourism, but it is its prerequisite. Therefore, it becomes crucial for each of us—whether an economic operator or a mayor—to change our approach to the world of tourism.
It's clear that our territory, our people, our tangible and intangible assets, and our culture deserve a chance for tourist, and thus economic, regeneration. This needs to come through a proposal that is relevant to our times, looks towards national and international markets, and is professionally structured and governed. These are topics that have been discussed for years, and now we can make them happen, but we must do it together.
The challenge is to replace the adversative conjunction "but" with the simpler and more reassuring copulative conjunction "and." This is neither easy nor guaranteed. The same goes for the adverb "together."
How You Can Contribute
- To those who patiently read to the end: I ask you to contribute to the project's growth, even through simply subscribing to the social media channels where GMT Halaesa-Nebrodi is present and sharing its content.
- To existing operators: I want to convey a message full of confidence and enthusiasm to continue; we are on the right path.
- To other operators reading this who want to learn more about the project: Please contact us, because the doors of GMT are and will continue to be always open.
- To administrators: Please continue to watch us, follow us, and support us with the same enthusiasm I've seen in your eyes and attitudes over these past ten months.
🔗 Right synergies always lead to beautiful things.
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Riccardo Zingone 20/07/2025
People of Halaesa Nebrodi: Martin Declève and his Royal Residence
The Story of Romei
The Contrada Romei, located in the territory of Mistretta, is one of the most iconic rural areas in the heart of the Nebrodi region. It's believed that, according to the descriptions by Silius Italicus and Polybius, the ancient city of Noma once stood here, and that the name "Romei" derives directly from the ancient inhabitants of this Greco-Roman city, the Nomei.
Nestled along the eastern slope that winds up towards Contrada Zupardo, near the Serravalle torrent, the former Romei feudal estate was renowned for its abundant production of grapes, citrus fruits, olive oil, and various other fruits. At one time, mulberries were also extensively cultivated here, their leaves serving as food for silkworms. The fertility of the land, combined with the mild climate, encouraged the inhabitants of Mistretta to settle here, as evidenced by the numerous ancient farmhouses still present.
After 1684, the Fief was assigned to Santo Stefano di Camastra but, following various legal disputes, a portion of it returned to the ownership of the Municipality of Mistretta. This led to a sell-off, and many lands were ceded to powerful families such as the Allegra, Natoli, Salamone, Armao, and Aversa, who built prestigious villas. Over time, this district became so populous that it warranted the presence of a detachment of Mistretta's elementary school, housed in a dedicated building where dozens of children were educated. This continued until the 1960s, as recounted and documented by Nella Faillaci, a passionate local history researcher and former head of the Municipal Historical Archive of Mistretta.
Today, the former Romei Fief is experiencing a new season: many of the old families no longer exist, but several estates have gained new life thanks to the interest of numerous new owners who have decided to make these places their home. It's from this interesting regenerative impulse that our story begins.
Palazzo Natoli-Giaconia: A Pearl Set Among Ancient Oaks and Olive Trees
I arrive for my appointment with Martin a few minutes before the scheduled time. He had informed me of a delay shortly before but had given me permission to enter the property. As soon as I step out of the car, which had until then protected me from the summer heat and isolated me from sounds and smells, I'm literally enveloped by the beauty of the place and the incessant chirping of cicadas. There are experiences that transport us back in time, and immediately I feel immersed in an unexpected situation that deserves respect: the ancient farmhouse hosting me, the "Regale dimora" (Royal Residence, as described in pencil on a wall by a guest), radiates extraordinary energy.
I feel like a guest in a place of great sanctity and, for this reason, I move on tiptoe. Even the ancient stone pavement deserves respect, and I tread upon it with circumspection.
While waiting for Martin's arrival, I wander around the courtyard of the imposing, yet well-integrated, historic residence, surrounded by ancient olive trees and dense woodland. Peering here and there, my attention is immediately captured by a spectacular fountain with the date 1761 carved into it. Water flows, and there is life. The central sculpted figure is nestled in a stone niche that still retains red decorations, a characteristic also visible along the main two-story facade, which features a spectacular double-ramp staircase leading to the upper floor. Indeed, I notice how the red with which the ground floor walls were painted is still visible on the facade, which, together with yellow and green, must have given the building a particularly elegant and classical appearance. After all, we are in the midst of Neoclassicism, and the echo of the archaeological excavations of Pompeii and Herculaneum evidently reached here too, leaving its mark on this building. 
I find some doors open that lead to the warehouses where an ancient olive mill is still visible, with its enormous stone millstone and press operated by pack animals. Electricity would arrive very late in these parts, but the old owners, heirs of the Natoli-Giaconia family, had in the meantime circumvented the problem by purchasing a modern system located in another building and powered by a generator. The mill remained in operation until the 1960s, becoming the reference point for the surrounding area for olive milling.
Next to the building is the completely unadorned rural church, dated 1783, with a small altar and majolica floor at the back.
Martin Décleve and Valérie Verdinne: From the Pandemic to Their Dream
The chirping of the cicadas is momentarily interrupted by the arrival of a car: it's Martin, who greets me with a warm smile, which I promptly return.
We begin sipping a cool aperitif on the terrace, which accompanies our pleasant chat, during which Martin tells me about himself and what brought him here from Belgium.
"It's a project that started a long time ago: I taught Latin and Greek for twenty-two years, and my wife Valérie inherited a family pharmacy, but we both had a desire to dedicate ourselves to art. So, at a certain point, I left teaching to pursue photography and cinematography professionally, and, with Valérie, we restored a house in Brussels together. During the pandemic, despite the restrictions, we started traveling in Italy until we arrived in Sicily, where we encountered this territory that immediately fascinated us."
"Valérie and I," Martin continues, "always thought about buying a property with special characteristics, one that would tell a story by itself, and we thought that in this area, sooner or later, we would find it. We didn't entrust our search to real estate agencies, but rather to word-of-mouth. So, thanks to common acquaintances, we were put in touch with the old owners, and after a while, our search concluded."
After the pandemic, Martin and Valérie bought the property from the Parlato-Martorana family and immediately began cleaning and recovering the grounds, but not the building itself. This was a deliberate choice. "For now, we are focusing on cleaning the eighteen-hectare land," Martin continues, "but for me, it's a real spectacle to recover it little by little. Every day is a new discovery, and that's beautiful! The goal is to clean about four hectares and leave the rest as woodland. The house will only be renovated when we fully understand which direction to take. We are looking for a model to apply, but the common ones don't satisfy us, so we will wait as long as necessary. We plan, however, to create a model that combines culture with agriculture."
The DDT Project is Born: Contemporary Art Marries History
"Two years ago, Valérie, some friends, and I spent our first summer in this place. Outside, it was still a jungle, but we all perceived the charm that emanated from the whole: peace, beauty, the land, history. In the meantime, we abandoned the idea of creating a farm holiday resort and simply dedicating ourselves to hospitality and catering. So we took a break, and now we are looking for a deeper, more spiritual purpose, creating a reality where our desire for creation can be shared. I can't imagine a day without creativity, without the desire to create, and with Valérie, we believe we can develop a life model that transmits happiness."
"We then shared the idea of setting up an exhibition now, leaving and presenting the building as we found it, using the many rooms to host the creations."
As stated in the press release, the DDT project uses the message found on the wall as the title of this initiative, but above all, it elevates it to a keyword full of expectations, in a residence that, in fact, at the moment, offers nothing regal but a rare, expansive sense of cathartic peace. Unlike A and G, the two unknown individuals who signed the graffiti with only their initials after a short stay more than one hundred and twenty years ago, Declève and Verdinne are well aware that in the long term of their stay, the undertaking will consist of "giving time back to the temporary."
Next to the entrance door, on the wall, some dates traced in red paint can be read: above, 1761, that of the foundation of the structure; on both sides of the door, dates ranging from 1948 to 1967 refer to the period of DDT spraying against malaria. Over the centuries mentioned, the place has undergone numerous transformations. But it is undoubtedly during the mid-century following the ban on the insecticide, at the end of the 1970s, that the most radical metamorphosis occurred: the conclusion of agricultural activity, the abandonment of the land, and the use of the main building, left for more than thirty years, as an occasional holiday home. The DDT years were those of the "great acceleration." Beyond the illusory desire to distance this recent past, the misappropriation of the acronym expresses the new owners' desire to make this place a place of agriculture and culture, a space where time can be given back to the provisional.
DDT project – Before leaving this royal residence
Artists: Régis Baudy, Sébastien Bonin, Alessandro Costanzo, Étienne Courtois, Martin Declève, Myriam El Haïk, Laurent Friob, Anna Guillot, Sebastiano Leta, Renee Marcus Janssen, Emmanuel Piron, Rawakari, Agostino Rocco, Alfredo Sciuto.
DDT project: Martin Declève & Valérie Verdinne Dimora del temporaneo, Mistretta, Contrada Romei, Sicily, Italy 16.08—14.09.2025 Opening: Saturday 16—Sunday 17 August
(1) Romei, crocevia dei pellegrini. Nella Faillaci, Il Centro storico-giugno 2003
Halaesa Nebrodi 22/06/2025
Short Movie Fest in Pettineo from June 26th to 28th
Forty-eight short films in competition, made by artists from different parts of the world, divided into three screening sessions; an evening dedicated to the nomination announcements and another dedicated to the awards ceremony. All enriched by guided tours of the Fiumara d'arte works, workshops for children, musical entertainment, and, of course, insightful tours of the host city: Pettineo.
These are the numbers with which the first edition of the Short Movie Fest, the international short film festival conceived and organized by the municipal administration and the Small Shaker theatrical association, presents itself to the public. It is framed within the much larger project called "COAST AND ALESINE VALLEYS: AN ITINERARY TO REDISCOVER THE VILLAGES OF CASTEL DI LUCIO, MOTTA D'AFFERMO, AND PETTINEO."
The project, which we have already covered previously (
Along this journey, which will unfold during the month of June, in addition to the Short Movie Fest, other interesting activities will come to life, such as: "Risalendo la storia" (Retracing History) (Castel di Lucio-Pettineo-Motta d'Affermo), "Medievalia" (Castel di Lucio, June 29), "Il filo di Arianna" (Arianna's Thread) (Castel di Lucio), "Residenza d'artista" (Artist Residency) (Pettineo), "1 km di tela" (1 km of Canvas) (Pettineo).
To expand the rich offer of events, interesting cultural and musical events are scheduled to be hosted at Palazzo Minneci (Motta d'Affermo), such as the upcoming Euterpe Fest planned for June 26, 29, and 30.
The three evenings of the Short Movie Fest will be hosted by the duo Alessandra Storniolo-Filippo Di Pietro and will feature the renowned musician and composer Nino Nobile and the comedian Roberto Anelli as guests.
The jury will be composed of Francesco Nucara (Director of Photography), Michele Tarzia (filmmaker), Giovanni Puliafito (composer), and the Small Shaker Theatrical Association.
Halaesa Nebrodi 25/06/2025
Euterpe Fest in Motta d'Affermo
Even the town of Motta d'Affermo is preparing to present its own event within the scope of the project "Costa e Valli Alesine: an itinerary for rediscovering the villages of Castel di Lucio, Motta d'Affermo, and Pettineo."
This is the Euterpe Fest, an interesting musical proposal that will take place on June 26th at Palazzo Minneci. The Muse of Music, Euterpe, will thus enter the restored halls of the historic residence to offer attendees some captivating musical moments, entrusted to distinguished artists who will propose a varied program ranging from folk traditions to jazz, concluding with a brass ensemble performance.
Here is the program with a brief description of the artists.
TOTÒ FUNDARÒ The storyteller from Alcamo in songs, tales, and stories of Sicilian popular tradition, in the poems of farmer poets. Totò Fundarò is an authentic heir to the tradition of Sicilian storytellers, a figure who combines peasant wisdom with narrative and musical mastery. He not only interprets and tells stories of Sicilian popular tradition but enriches them with his guitar, often with an expressiveness that recalls that of virtuous Spanish guitarists. His art is deeply rooted in rural life and the culture of the land, so much so that documentaries such as "I Villani" by Daniele De Michele and "Pi Amuri o pi Raggia" by Fabrizio Raggi have been dedicated to him. Fundarò is also a cultivator of ancient Sicilian grains and a member of Simenza, embodying an indissoluble link between art and his land.
ALESSANDRO PRESTI and Sicilian Quartet Alessandro Presti is a talented trumpeter, arranger, and composer of Motta d'Affermo origin, considered one of the most refined and sought-after of the new generation of Italian jazz. Trained between Italy (Messina, Siena Jazz) and the United States (New York), he has developed a style that combines the rigor of hard bop with an attention to the more contemporary idioms of jazz. He has collaborated with prominent figures such as Roberto Gatto and Francesco Cafiso, and boasts important recognitions such as the "Chicco Bettinardi" Award and the Top Jazz 2022 award in the Italian New Talent category. His music is deeply linked to Sicilian roots, with a strong attachment to the land and the local band tradition, which influenced his approach to the trumpet from childhood thanks to his father, a bandmaster.
GRUPPO OTTONI STEFANESE Director M. Massimo Fiorella. The Gruppo Ottoni Stefanese is an ensemble that promotes brass chamber music, offering a captivating repertoire that ranges from classical to lyrical, from jazz to pop, with original pieces, transcriptions, and arrangements. These brass groups, often composed of musicians with a solid classical and band background, are known for their ability to create unique and powerful atmospheres through the warm and resonant sound of brass wind instruments. The band tradition is very strong in Sicily, and the Gruppo Ottoni Stefanese carries on this heritage with professionalism and passion, under the direction of Maestro Massimo Fiorella.